Google makes mobile search a priority

More people use Google than they use any other search tool available. Because of this, Google constantly strives to improve functionality and its users’ search experience. So to that end, Google recently decided to make mobile search its top priority. Learn more about why the company has chosen to do so and what this could […]

Customizing search results for your brand

For businesses of any size, getting on the first page of Google search results is important to drive traffic to the website. Although most search engine optimizers will focus more on getting organic results, the limitation of this approach is that it only reaches users looking for a particular service and not your specific brand. […]